Who Is Lotus Sounds?
Lotus Sounds is a sound healing and wellbeing brand offering immersive sound baths designed to support relaxation, emotional balance and nervous system calm.
Created as a passion project alongside Be Bold, Lotus Sounds is rooted in a love for sound, vibration and the power of stillness. It exists as both a creative outlet and a space to offer gentle, grounding experiences to others — bringing moments of calm into busy, demanding lives.
The Challenge
As a new concept, Lotus Sounds needed a brand and website that felt aligned, calming and intentional — without feeling overly commercial or overly spiritual.
The aim was to create:
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A soft, calming brand identity
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A simple, intuitive website
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Clear, welcoming copy
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Gentle visual design
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Supporting printed materials for local promotion
In short, the brand needed to feel peaceful, grounding and accessible, inviting people in without overwhelm.
How Did Be Bold Help?
We worked closely with Joanne to create a brand experience that feels grounded, welcoming and emotionally connected, while also being commercially strong.
Our approach blended strategic brand thinking, creative design and customer experience, ensuring every element worked together seamlessly.
Brand Identity & Visual Direction
We developed a soft, nature-inspired brand identity built around calm tones, gentle movement and organic design.
This included:
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Logo and brand styling
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A soothing colour palette
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Gentle, flowing typography
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Visual consistency across digital and print
The result is a brand that immediately communicates peace, safety and stillness.
Website Copy, Design & Build
We designed and built a clean, calming website that reflects the experience of a sound bath itself — slow, spacious and grounding.
This included:
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Full website copywriting
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Simple site structure and navigation
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Calm visual layout and imagery
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Mobile-responsive design
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Clear information around sessions, bookings and events
The website now acts as a gentle digital sanctuary — welcoming visitors and guiding them effortlessly towards booking and connection.
Flyers & Printed Materials
We designed soft, elegant flyers for local promotion and events, ensuring the visual identity extended seamlessly offline.
These were created to:
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Reflect the calm and simplicity of the brand
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Clearly communicate session details
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Encourage gentle curiosity and engagement
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The Outcome
Lotus Sounds now has:
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A calm, cohesive brand identity
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A welcoming and intuitive website
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Clear messaging and structure
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Beautiful printed materials for local promotion
Most importantly, Lotus Sounds has grown into a nurturing space for connection, grounding and restoration — a creative expression of calm within a busy world.
